Google Analytics

Google Analytics is a free web analytics tool offering detailed visitor statistics. The tool can be used to track a range of statisics including visits, number of page views, pages per visit, bounce rates and average time on site, etc.

But it can also be used to specifically track Adsense traffic – therefore helping webmasters to optimise Adwords adverts based on where visitors come from, time on site, click path and geographic location.

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